In Q3 2020, worldwide smartphone shipments reached 348.0 million units, at a 1% decline year on year.
Xiaomi added 14.5 million units and Huawei lost 15.1 million. In Europe, a key battleground, Huawei’s shipments fell 25%, while Xiaomi’s grew 88%.
- Samsung regained the lead, up 2% to 80.2 million units.
- Huawei slipped into second place with a 23% fall to 51.7 million units.
- Xiaomi took third place for the first time, reaching 47.1 million units with 45% growth.
- Apple, which had no flagship iPhone launch in September, shipped 43.2 million, down 1%.
- Vivo completed the top five, shipping 31.8 million units.
- Oppo came sixth, with 31.1 million units.
- Realme moved into seventh with 15.1 million units.
- Lenovo reported 10.2 million units.
This quarter was a welcome relief, with few restrictions on businesses and citizens between July and September. But the ramifications of the first-half lockdowns still persist. Offline channels, for example, are being increasingly pared back, amid store closures and staff redundancies, and vendors now have to compete harder to attain floorspace.#Source: MI Community
- Samsung regained the lead, up 2% to 80.2 million units.
- Huawei slipped into second place with a 23% fall to 51.7 million units.
- Xiaomi took third place for the first time, reaching 47.1 million units with 45% growth.
- Apple, which had no flagship iPhone launch in September, shipped 43.2 million, down 1%.
- Vivo completed the top five, shipping 31.8 million units.
- Oppo came sixth, with 31.1 million units.
- Realme moved into seventh with 15.1 million units.
- Lenovo reported 10.2 million units.
This quarter was a welcome relief, with few restrictions on businesses and citizens between July and September. But the ramifications of the first-half lockdowns still persist. Offline channels, for example, are being increasingly pared back, amid store closures and staff redundancies, and vendors now have to compete harder to attain floorspace.
#Source: MI Community
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